Threads is making it easier to re-share posts that you’ve saved and liked, by adding a new listing of them that will be directly linked to the composer, making them all immediately accessible as you post.
As you can see in this image, you can now tap on the quote icon at the bottom of the composer to access a listing of all of the posts that you’ve saved or liked.
As explained by Threads:
“In the composer, tap the quotation mark icon and you’ll see lists of the posts you’ve saved and liked. Choose the one that inspires you, add your take and quote it. This feature is available on iOS and rolling out on Android in the coming weeks.”
That’ll make it easier to go back to those posts that made you think, or that you may have wanted to comment on, but maybe you needed some extra time to get your clever remark together, before composing your response.
Or maybe it’s just a good way to keep these ideas fresh, and it could get more people saving more content in the app, in order to refer back to it at a later stage.
So if someone says something and you know that it’s going to come back to haunt them, now you can save it, then refer back to it at a later date, rather than having to search through to find the exact post.
It’s a small update in the broader scheme of things, but it could help to increase Threads activity, and get more users sharing more of their thoughts and opinions.
Which is a key challenge for social apps, that’s rising over time. More and more people now use social media as an entertainment source, and not as a connective tool, meaning that fewer people are actually posting their own posts and updates over time.
Threads is looking to counter this in various ways, adding activity feed filters, temporary “ghost posts,” podcast promotion tools, and more.
The more ways that Threads can add in to encourage interaction, the more it can make Threads a more compulsive, engaging experience, that not only offers a feed of the latest updates, but also invites participation.
That will enrich the Threads experience, while also giving Meta more conversational data for its AI tools.
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